Ad specs directory
Recommended and minimum sizes, aspect ratios, file-size and video-length limits and copy lengths for every major placement. Platforms tweak specs regularly — treat these as the working reference and confirm against the platform's docs before final export.
Meta (Facebook & Instagram)
8 placements
Facebook feed ad · Facebook carousel · Facebook Stories · Facebook Reels · …
Google Ads
6 placements
Search ads · Display ads · Performance Max · YouTube in-stream · …
TikTok Ads
4 placements
In-feed video · Spark Ads · TopView · Carousel ads
LinkedIn Ads
4 placements
Single image ad · Carousel ad · Video ad · Message ad
Snapchat Ads
3 placements
Single image / video · Collection ad · Story ad
Pinterest Ads
4 placements
Standard Pin · Video Pin · Carousel · Shopping Pin
X (Twitter) Ads
3 placements
Promoted post · Video ad · Carousel